January 20, 2004

By: Ross Mak
Website: http://www.1st-in-toys.com

ITSOKAY COMPANY Launches First Game Just in Time for the Holiday Shopping Season

ITSOKAY COMPANY started in 1999 with an idea to make a game that was not a video game, easy to learn, portable to take on camping trips etc., and provide interaction and fun between the whole family. With hard work and determination, the Company accomplished their goal as Race for the Checkered was released.

The oversized custom-designed die and unconventional playing cards, Race for the Checkered-The Card and Die Game that puts you in the Driver's Seat - give players a glimpse into the world of professional stock car racing. The die was designed to be oversized because of safety issues with die. It also makes the die unique not only because of its size, but also because of the red and green flags with numbers on it, said Barbara Pond.The playing cards are all racing oriented with designs of tires, helmets, steering wheels, and tracks.

Race for the Checkered is featured in the November 2003 issue of Dick Berggrens Speedway Illustrated Magazine in the WHAT's NEW section of the magazine where new products to the market are introduced.

Race for the Checkered will be displayed in a booth at the Toy Fair in New York City in February 2004. Barbara Pond said, The Toy Fair in New York City is one of the largest toy trade show where manufacturers, distributors, importers, and sales agents present their toys, games, and other products to the toy industry for the next season. Our game, Race for the Checkered, will be there to be seen by many people in the toy industry in February 2004. We are excited about the exposure the Toy Fair extends to the toy and game industry.

Race for the Checkered is only one of the new products on the horizon from the ITSOKAY COMPANY. The Company is working on a board game for Race for the Checkered in the next year. The game, Race for the Checkered, has a registered trademark and 2002 copyright date - Leroy and Barbara Pond. All rights reserved. Made in USA.

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About The Author:

Ross Mak is a successful author and regular contributor to http://www.1st-in-toys.com.  Find all the toys you wish you had as a kid. Fun and educational toys found here.